The Prana Edit

Thermoregulation, Translated

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What linen knows about your nervous system. A short course in why your wardrobe is a regulation tool. Your body's thermostat is not a thermostat The popular metaphor of the hypothalamus as a thermostat is useful but incomplete. A thermostat in a building turns on heating when the air dips below a setpoint and...
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Why Linen, Why Now

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A fabric for the body in transition—and why we keep returning to it. A fibre with a long memory Linen is among the oldest textiles humans have made. Strips of it have been pulled from Neolithic graves, wrapped around pharaohs, folded into the trousseaux of women who never wrote their names down. For most...
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Luxury Without Excess

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Luxury without excess means choosing quality over quantity, small batch production over mass production and natural fabrics over synthetic materials. The fashion industry produces over 100 billion garments per year and many unsold garments are destroyed or sent to landfills. Intentional wardrobes and natural fabrics are the future of sustainable luxury fashion.
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Why We Only Use Natural Fabrics

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Natural fabrics like linen, cotton, silk and wool have been used for thousands of years because they are breathable, durable and biodegradable. In this article we explain the difference between natural and synthetic fabrics, why polyester is plastic, how microplastics enter our environment and why linen has been considered a luxury fabric since ancient...
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